Menu
We call the entrepreneurs we support
“RICE Stakeholders.”
We call the entrepreneurs we support
“RICE Stakeholders.”
Need a company mailbox? Office or meeting space? Product storage and shipping? Podcast room? We’ve got you covered at 504 Fair St.
Our BIG IDEAS platform meets you where you are to offer the practical knowledge and resources you need to create a thriving, sustainable business.
Business success is often more about who you know than what you know. RICE will open doors to new relationships and resources, accelerating your business growth.
RICE brings Black entrepreneurs together in a spirit of collaboration and service. In our community, entrepreneurs find support, have valuable exchanges, and unlock the power of the collective.
RICE offers unique access to senior level networks and one-of-a-kind resources. We’ve engineered an in-house ecosystem of partners that accelerates entrepreneurs in real time.
Big IDEAS is an individualized learning platform that addresses the whole entrepreneur, weaving together practical training with personal wellness and hands-on experience.
RICE is addressing the challenge of access to capital by connecting banks, angel investors, VCs, and CDFIs with Stakeholder businesses that are investment- and loan-ready.
RICE provides one-on-one time with seasoned entrepreneurs and business leaders. These advisors and mentors inspire our entrepreneurs to believe in themselves, dig deep into the work, and imagine the impossible.
A culture of belonging, support, and freedom. We’re creating a true home for Black entrepreneurs.
RICE works with all types of companies — whether they are just starting out with their first idea and just building a website to them being more seasoned revenue-generating companies trying to scale up. We have solopreneurs and companies with growing employee bases. We support all industries and possibilities. To date, Stakeholder companies are concentrated in consulting, tech, food and beverage, film and media, and education. RICE Stakeholders represent a swath of Main Street and tech companies at various stages, from ideation to
Stakeholders must:
While each stage of our Big IDEAS program has a set of specific requirements, we expect that all potential Stakeholders will:
Attend a RICE stakeholder info session.
We’ll send you a link for the application once you’ve attended the in-person info session.
Receive an invitation to join the RICE community.
Once you have submitted the application and met all criteria you will receive a decision by email within 30 days.
Attend the new RICE Stakeholder orientation.
The date of your orientation will be shared with a member of the RICE Program Team.
Terri-Nichelle Bradley is the Founder and CEO of Play at Brown Toy Box. Bradley believes that Black children should see themselves positively represented in every space the experience regularly, starting with their toybox and the toy aisle. Bradley, an equity in play advocate, is on a mission to disrupt the $27B toy industry by creating a brand that reflects the world we live in today. Launched in 2017 as a STEAM kit, Brown Toy Box evolved into a full-scale educational toy company producing and curating STEAM toys, media, and experiences for centering and celebrating Black children in a manner all children can enjoy, learn, and have fun. Prior to starting Brown Toy Box, Bradley led a communications consultancy working with Fortune 500 companies in campaigns designed to connect with the African American community. Prior to that, Bradley served as the VP of Corporate, Crisis, and Public Affairs for the world’s largest global PR agency. Bradley has been awarded the Civic Impact Award, was recognized as a 2019 Atlanta’s Top 100 Businesswomen of Influence by the Atlanta Business League, acknowledged on the 2020 Who’s Who in Black Atlanta list of influential leaders and most recently named to Inc. Magazine’s 2020 Female Founders 100 list. Brown Toy Box is sold in Target stores nationwide, with Amazon, over 30 museums including the Smithsonian National Museum of African American History & Culture, as well as other independent specialty toy stores and retailers. Learn more at browntoybox.com
Stefan Miller is the Co-Founder and CMO for Young King Hair Care, which launched in December 2019. Young King Hair Care is a multicultural grooming and lifestyle brand company with tailored offerings catering to specific needs of young men of color. Stefan is a marketing professional with 15+ years of experience across marketing, sales and consulting in the CPG and tech industries. At Young King, Stefan has been featured in over 75+ national publications, was recognized by Mintel as one of the top US brand innovations of 2021, partnered with Disney and Marvel Studios for Black Panther: Wakanda Forever, and was a participant on Season 13 of ABC’s Shark Tank. Currently Young King Hair Care is available in multiple retail partners, including Target, Walmart, and CVS, selling in over 3,000 stores across the US. Prior to founding Young King Hair Care, he led business strategy and marketing communications, while launching innovations across multiple billion-dollar brands and categories at IBM, Johnson & Johnson, General Mills, Coca-Cola, and Red Bull. Stefan L. Miller Bio Stefan holds an MBA from Kellogg School of Management at Northwestern University with concentrations in Brand Marketing, Media Management and Management in Organizations, and is a proud HBCU alum of Morehouse College with a BA in Business Administration. He currently lives with his wife and co-founder Cora and 2 kids, Kade and Cree in Atlanta, Georgia. Learn more at youngkinghaircare.com
Ceata E. Lash, CEO and founder of PuffCuff has emerged as a pioneering figure in the natural hair accessory industry, holding the distinction of being the first African-American woman to secure four US patents in this domain. Her journey to entrepreneurship was built upon a 30-year career as a graphic designer, which laid the foundation for launching PuffCuff in 2013. Ceata’s innovative leadership has earned her prestigious accolades, including the President’s Innovation Award from Sally Beauty and the New Voices + Barefoot Wine Beauty Business Grant. These achievements have placed her among the top female founders featured in Inc. Magazine. Committed to lifelong learning and growth, Ceata has completed the Goldman Sachs 10K Small Businesses National Cohort and was part of the inaugural Amazon Black Business Accelerator Cohort. Her recent completion of the “Building a Successful Diverse Business” program at Tuck Executive Education, Dartmouth, further underscores her dedication to continuous improvement and leadership in the business world. Learn more at thepuffcuff.com