The “No Pressure” Pitch Competition was hosted at the Russell Innovation Center for Entrepreneurs on Friday, August 23, 2024!

RICE Stakeholder Louis Deas of Try Deas & Other Treats wins First Prize at “No Pressure” Pitch Competition

The “No Pressure” Pitch Competition was hosted at the Russell Innovation Center for Entrepreneurs on Friday, August 23, 2024! It was an exciting event that brought together budding entrepreneurs in Atlanta to showcase their business ideas. Imagine stepping onto the stage with zero stress—just pure passion and enthusiasm! A collaboration with ACT House and Black Ambition, this competition allowed participants to present their innovative concepts in front of a panel of judges and an engaged audience. Of course, a Founding 100 RICE Stakeholder was the grand prize winner! Louis Deas, founder of Try Deas & Other Treats, took advantage of pre-pitch sessions at RICE that truly paid off.

Now, let’s talk prizes! 🏆 The winners were able to walk away with some serious cash:

  1. Try Deas & Other Treats took home First Place: A cool $15,000
  2. Happily.AI won Second Place: A respectable $5,000
  3. That’s Besties was awarded Third Place: A solid $3,000

But wait, there’s more! The audience had a say too. Attendees were able to vote for their favorite presenter, and WrapALoc won an additional $2,000. It was truly a democratic bonus round that led to two crowd picks! An additional $2,000 audience choice award was given to Internal Health.

The judging panel included some heavy hitters:

  • Jay Bailey, President and CEO of RICE
  • Felecia Hatcher, CEO of Black Ambition
  • Shea Taylor, Vice President at JPMorgan Chase
  • Theia Smith, Executive Director of Social Impact at Comcast

And what’s the mission behind all this? Well, Black Ambition, founded by none other than Pharrell Williams, aims to “close the opportunity and wealth gap” by supporting Black and Hispanic-owned businesses. They’re investing in high-growth startups led by these entrepreneurs, believing they’re shaping the companies of tomorrow.

RICE, is all about elevating Black entrepreneurs through mentorship, networking, and financial resources – creating a community where possibilities abound. We were happy to host Black Ambition and ACT House for the No Pressure Pitch competition! So, whether you’re dreaming up the next big tech startup or a revolutionary social impact project, events like the No Pressure Pitch Competition remind us that bold ideas matter. Kudos to everyone who participated! 

Remember, RICE is Atlanta’s home for Black entrepreneurs so join us for our upcoming info sessions to learn how you can become a RICE Stakeholder and get uncommon access to a world-class curriculum that might help you take first prize next time. 🚀

 

 

Terri-Nichelle Bradley

Terri-Nichelle Bradley is the Founder and CEO of Play at Brown Toy Box. Bradley believes that Black children should see themselves positively represented in every space the experience regularly, starting with their toybox and the toy aisle. Bradley, an equity in play advocate, is on a mission to disrupt the $27B toy industry by creating a brand that reflects the world we live in today. Launched in 2017 as a STEAM kit, Brown Toy Box evolved into a full-scale educational toy company producing and curating STEAM toys, media, and experiences for centering and celebrating Black children in a manner all children can enjoy, learn, and have fun. Prior to starting Brown Toy Box, Bradley led a communications consultancy working with Fortune 500 companies in campaigns designed to connect with the African American community. Prior to that, Bradley served as the VP of Corporate, Crisis, and Public Affairs for the world’s largest global PR agency. Bradley has been awarded the Civic Impact Award, was recognized as a 2019 Atlanta’s Top 100 Businesswomen of Influence by the Atlanta Business League, acknowledged on the 2020 Who’s Who in Black Atlanta list of influential leaders and most recently named to Inc. Magazine’s 2020 Female Founders 100 list. Brown Toy Box is sold in Target stores nationwide, with Amazon, over 30 museums including the Smithsonian National Museum of African American History & Culture, as well as other independent specialty toy stores and retailers. Learn more at browntoybox.com

Stefan Miller

Stefan Miller is the Co-Founder and CMO for Young King Hair Care, which launched in December 2019. Young King Hair Care is a multicultural grooming and lifestyle brand company with tailored offerings catering to specific needs of young men of color. Stefan is a marketing professional with 15+ years of experience across marketing, sales and consulting in the CPG and tech industries. At Young King, Stefan has been featured in over 75+ national publications, was recognized by Mintel as one of the top US brand innovations of 2021, partnered with Disney and Marvel Studios for Black Panther: Wakanda Forever, and was a participant on Season 13 of ABC’s Shark Tank. Currently Young King Hair Care is available in multiple retail partners, including Target, Walmart, and CVS, selling in over 3,000 stores across the US. Prior to founding Young King Hair Care, he led business strategy and marketing communications, while launching innovations across multiple billion-dollar brands and categories at IBM, Johnson & Johnson, General Mills, Coca-Cola, and Red Bull. Stefan L. Miller Bio Stefan holds an MBA from Kellogg School of Management at Northwestern University with concentrations in Brand Marketing, Media Management and Management in Organizations, and is a proud HBCU alum of Morehouse College with a BA in Business Administration. He currently lives with his wife and co-founder Cora and 2 kids, Kade and Cree in Atlanta, Georgia. Learn more at youngkinghaircare.com

Ceata E. Lash

Ceata E. Lash, CEO and founder of PuffCuff has emerged as a pioneering figure in the natural hair accessory industry, holding the distinction of being the first African-American woman to secure four US patents in this domain. Her journey to entrepreneurship was built upon a 30-year career as a graphic designer, which laid the foundation for launching PuffCuff in 2013. Ceata’s innovative leadership has earned her prestigious accolades, including the President’s Innovation Award from Sally Beauty and the New Voices + Barefoot Wine Beauty Business Grant. These achievements have placed her among the top female founders featured in Inc. Magazine. Committed to lifelong learning and growth, Ceata has completed the Goldman Sachs 10K Small Businesses National Cohort and was part of the inaugural Amazon Black Business Accelerator Cohort. Her recent completion of the “Building a Successful Diverse Business” program at Tuck Executive Education, Dartmouth, further underscores her dedication to continuous improvement and leadership in the business world. Learn more at thepuffcuff.com